Clo Value. It sounds highly technical but is simply the way to measure how well something keeps an object warm or cold. In other words, Clo value is the ability to insulate.
In humans, the higher the Clo value of your clothing, the warmer you are. Makes sense. Right now, sitting in New Hampshire, I’m wearing two long-sleeve shirts to increase my overall Clo value and stay warm. It’s cold out there!
On the other hand, the lowest Clo value for humans is that of a nude person. No clothes; no warmth. For example, Will Ferrell was at the lowest Clo value possible for a human when his character Frank the Tank decided to go streaking “up the quad and to the gymnasium” in the classic 2003 comedy Old School.
So what does Clo value mean when it comes to consumer goods? You use a cooler to keep food cold. You wear a wetsuit to stay warm. Think lunch totes, wetsuits, drink holders, koozies, coolers, footwear, gloves…the list goes on. Each product has its own unique Clo value and insulates according to the construction and main material usage.
Up to this point, synthetic rubber has been the ‘go-to’ material for products that require high Clo value. What if I told you there was a material that had TWO TIMES the Clo value of synthetic rubber? You guessed it. ARIAPRENE. Double the hot and cold insulation AND half the weight of other synthetic rubbers. It will keep your food and drinks colder for longer (cold beer anyone?) and keeps you warmer longer in a wetsuit. And it’s not weighing you down or getting nasty solvents like toluene around your food.
The possibilities for Ariaprene are endless. And we’re just getting started.